Prime, which was created by YouTubers KSI and Logan Paul, had shoppers queueing up outside shops from the crack of dawn when it launched in October.
The energy drink was initially only sold in Asda, where demand was so high the supermarket giant had to introduce a three-bottle limit on all purchases.
The energy drink that went so viral supermarkets had to put security tags on them is now available in Aldi - and there have been mad scenes in shops across the UK, reports The Manc.
It also had to start putting security tags on them to prevent anyone stealing bottles of Prime, which were selling on eBay for hundreds of pounds.
There have been similar scenes outside Aldi stores today, with shoppers seen queueing outside from 5am to buy the £1.99 drink.
One person joked that they 'drop kicked a granny and threw a child out of the window' to buy a bottle, saying their local store sold out in just 20 minutes.
Others have reported their local branch of Aldi selling out of Prime within just three minutes.
Aldi shared the news yesterday, tweeting: "THIS IS NOT A DRILL. @PrimeHydrate will be in stores from tomorrow! You'll be able to grab one of each flavour while stocks last! @KSI meet you there?"
KSI - a YouTube star turned boxer and rapper - responded: "Na I can’t, I’m training but glad there’s other options besides just Asda now."
Prime is available in Aldi in three different flavours - Blue Raspberry, Lemon and Lime and Ice Pop.
But once again, there are rules on how much you can actually buy.
Aldi is limiting shoppers to one of every flavour of Prime from today, which it's rolling out as part of its Specialbuy offers.
Aldi said: "The viral hydration drink created by two popular YouTube stars, KSI and Logan Paul, is available to buy for just £1.99 in Aldi stores nationwide on 29th December.
"The drink will be a Specialbuy – and as with all Specialbuys, once they’re gone, they’re gone!
"The supermarket is expecting high demand so a purchase limit of one of each variant per customer has been set to ensure as many people as possible get the opportunity to buy the product."
One shopper said their local Aldi ran out of Prime within four minutes, comparing it to the golden tickets in Charlie and the Chocolate Factory.
The Prime Tracker Twitter account, which helps people track down the drinks, has been sharing videos and photos from around the country.
It's shown checkouts full of the colourful bottles, queues winding across car parks, and what appears to be videos of full-grown adults snatching drinks off children.
In gutting news for the Owls, the already struggling Sheffield Wednesday FC have been informed that they could very well be starting next season with an immediate points deduction.
From bad to worse, it seems, at the moment.
Wednesdayites have been through it all over the past few years, with unpaid debts and salaries resulting in administration, sparking protests; now relegation to the third tier and the threat of complete collapse.
And as if things weren't hard enough already, Sheffield Wednesday have now been told that they will automatically be deducted 15 points from the beginning of the 2026/67 League One campaign if creditors aren't paid in full - starting with outgoing and controversial owner, Dejphon Chansiri...
BREAKING: Sheffield Wednesday look set to start life in League One next season with a 15-point deduction, because none of the bidders currently trying to buy the club is prepared to pay £15m to the outgoing owner, Dejphon Chansiri. pic.twitter.com/UoAgIMsB4p
Chansiri has loaned over £60 million to the organisation during more than 11 years in charge, but because this money was never converted into share capital, he is the entity that the club owes the biggest amount to.
Addressing supporters in a statement back in September 2023, the 57-year-old member of the millionaire family that controls the Thai Union Group, wrote: "I will not inject any more money into the club if I am being treated unfairly.
"Those fans who create trouble [for] the club and me, and believe that they are the real owner of the club, need to be responsible for the financial matters of the club from now on."
It's fair to say that relations with the fans have far from improved since then, and they've been left even more furious following this most recent development.
At present, Chansiri must be paid at least £15m (effectively almost half of the entire organisation's total purchase price at current valuation), but none of the interested bidders has ultimately been willing to do so thus far.
However, the Arise Capital Partners LLC consortium - led by David Storch and son Michael, as well as Tom Costin - has been identified as the 'preferred' party to complete a buyout.
Newcastle United Mike Ashley was also said to be in the running to take over the club, but ultimately was unprepared to settle this fee with Chansiri, and there remain doubts over whether or not Storch is willing to either.
As for the loyal Hillsborough matchgoers, they have accused the EFL of punishing them and the club rather than the ownership and wider executive board, who have overseen this turbulent period for the historic local institution.
One person wrote underneath the post in social media: "So a club gets penalised because their owner is a piece of shit, but Man City and others just get away with it, makes sense"; many others have simply added that the pending treatment is "unfair" and targets the wrong people. What do you make of it all?
Elsewhere in the Steel City, fresh hope and a new chapter are coming to the world's oldest football club as native musician Jon McClure has been confirmed as the new chairman. Find out more down below.
Featured Images — Kenneth Yarham (via Geograph)/Kivo (via Wikimedia Commons)
Trending
People from Yorkshire wanted to take part in next series of BBC’s popular Gladiators reboot
Emily Sergeant
The BBC is back casting for the next series of Gladiators, and producers are looking for people from Yorkshire to take part.
The gladiators are ready for a new series… but are the contenders?
That’s right – arguably the most exciting and energetic sports entertainment game show of all time is coming back for another series following its long-awaited reboot back in 2025, and that means that the BBC is looking for some brave new contestants to take part.
Yorkshire residents are among those producers are calling on to consider sticking an application in.
Unfamiliar with the premise of Gladiators? The massively-popular series – which is based on an American show of the same name – sees four contestants compete in a number of physical challenges against the ‘Gladiators’, all with the aim of securing as many points as possible for the final event, which is known as ‘The Eliminator’.
Image: BBC
Contestants battle against each other to win a place in the grand final, and ultimately be crowned the champion for the series.
Putting out a UK-wide casting call on the BBC website this week, producers Hungry Bear Media wrote: “Gladiators, one of the most exciting and energetic sports entertainment game shows ever is back for a fourth series.
“We are on the look out for the bravest members of the British public who have the speed and skill to take on our superhuman Gladiators.”
Reckon that’s you then?
With filming set to start soon, applications are now open for the new series of Gladiators, and all you need to do to be in with a chance of being selected as a contestant is being over 18 years old, and fill out an application form.
You can apply on the BBC website here, before applications close on 31 May 2026.