Aldi is recruiting people to test its new summer gins, and will send the lucky applicants a bunch of bottles to try for free.
At this point, we all know that Aldi’s ‘Wine Club’ is pretty legendary, right?
But if wine isn’t really your cup of tea – or, should we instead say, your tipple of choice – and you’d consider yourself to be more of a “self-proclaimed gin-ius” instead, then the budget supermarket retailer might have just the side hustle for you.
It’s been a long time coming, but Aldi has now launched its first ever – and the first in the UK, too – supermarket ‘Gin Club’, and is now in the process of carrying out a nationwide search for 30 gin enthusiasts to trial its award-winning gins before summer arrives.
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Oh, and the best bit? Not only will the lucky recruits get to try some of the supermarket’s newest gins before they hit the shelves, they’ll also get sent them for completely free of charge.
Each selected Gin Club member will receive three bottles of Aldi’s latest summer gin launches over an eight-week period.
Packages will include everything needed to craft the perfect cocktail masterpiece.
Then, once the lucky recruits have tested each of the gins sent to them, all they’ll have to do in return is review each gin, create their very own cocktail, and share it on TikTok or Instagram using the dedicated #AldiGinClub hashtag, before getting to “sip back and enjoy”.
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All reviews shared will help guide and inform Aldi’s booze-buying teams ahead of key decision-making for 2025.
“We’re excited to be launching the UK’s first supermarket Gin Club,” commented Julie Ashfield, who is the Managing Director of Buying at Aldi UK.
“We’re recruiting a panel of gin enthusiasts that are passionate when it comes to cocktail creation, as Aldi’s award-winning gin range has gone from strength to strength, and this provides us with a fantastic opportunity to hear directly from our shoppers, helping to improve and develop our ranges for next year.”
Fancy it then? To apply, you’ll just need to be 18 or over, a legal UK resident, and provide 150 words explaining why you think you should be selected as an Aldi Gin Club member, as well as what your favourite Aldi gin is and what the best cocktail to make with it is.
Applications are now open, with a closing deadline of 25 June. Find out more here and apply by emailing aldiginclub@clarioncomms.co.uk.
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Featured Image – Aldi