Is it a boy? Is it a girl? No it’s a limited-edition Cuthbert.
That's right, in an ode to the ever-growing trend of gender reveal parties, and to coincide with September being the month that most babies are born in, Aldi has decided to give its iconic Cuthbert Cake a very special makeover for a limited time only.
Designed to offer expectant parents the ultimate way to reveal the gender of their child, this special Cuthbert is now available via an exclusive shopper competition.
The limited-edition cake will be completely free for those lucky enough to get their hands on it.
Image: Aldi
Decorated with blue and pink chocolate beans, the exclusive new cake has two versions of filling, just as you’d expect – one with pink buttercream icing (for a girl), and blue buttercream icing (for a boy).
The launch of the gender reveal Cuthberts comes after recent research from Aldi has revealed that 58% of millennial Brits have celebrated gender reveal moments, and 48% of Gen Z having attended an average of three gender reveal parties in the last five years – with cake found to be the most popular method of revealing a baby’s gender.
Cake was found to be more popular than balloons, confetti, or fireworks, making it twice as popular much as any other gender reveal option.
Image: Aldi
And that’s not all either, as following the news that traditional baby names have been seeing a decline in popularity among expectant parents in favour of more unique options, 5% of Brits even admitted that they would consider naming their child Cuthbert after the budget supermarket retailer’s icon.
Want to win a gender reveal Cuthbert then?
Shoppers just need to send an email detailing their full name, why they or a loved one would be the ideal recipient of this cake, the address of their closest Aldi store, and the gender of their baby to GenderRevealCuthbert@aldi.co.uk.
The competition will open until 11:59pm on 14September, and the lucky winners will be notified of their win via email by 28 September.
You can find further competition details, along with terms and conditions here.
After their sudden closure and disappearance from Leeds’ independent retail scene earlier this year, North Home have found a new location.
Homeware and interior lovers will remember the devastation that North Home's closure caused back in March.
The independent Nordic-inspired shop in Leeds' affluent Victoria Quarter was stacked to the brim with unique pieces from striking ceramics to stylish soft furnishings.
Well known amongst shoppers for their incredibly well-curated stock and great customer service, this was one of the best shopping experiences for homeware enthusiasts in the city.
Seriously, we've probably spent a good hour in here in awe of all the beautiful pieces.
Their closure in March was down to "increasing costs", stating that "Taking this step now gives us the opportunity to protect what we’ve built and focus on the future of the brand.
"We’ve loved being part of the Leeds retail community since 2020 and are incredibly grateful for the support we’ve received. We hope to share more about our plans soon."
And low and behold, they've stuck to their word as North Home have announced that they will be moving into Red Brick Mill over in Batley.
Announcing the very exciting news to Instagram, North Home said: "We’re officially setting up a new space! Thanks for all your great suggestions and ideas.
"We’re super excited to start working with you on your interior design projects. Thanks to REDBRICK for their very warm welcome. Opening soon @redbrick_mill in Batley"
This new chapter marks an exciting fresh start for North Home, and we couldn’t be happier to see them back doing what they do best.
Why shoppers are flocking to this much-loved independent kitchen shop in the heart of Ilkley
Clementine Hall
Community Cutlery in Ilkley is a must-visit for any avid chef or homeware lover.
Nestled on Leeds Road in the somewhat 'trendy' area of the beautiful spa town of Ilkley, you'll find Community Cutlery - a speciality kitchenware shop that's been standing proudly for five years.
Run by Gaz Heaton who really, really knows his stuff - here you'll find the largest selection of Japanese knives outside of London as well as the most beautiful collection of kitchenware you've ever seen.
Everything is tried and tested, from the teapots to the matcha mixing bowls, so you know you're getting the very best of the best whatever you decide to take home.
Images: The Hoot Leeds
Of course, buying kitchen knives can be daunting at first, but Gaz is so welcoming and makes you feel right at home.
He'll ask you a few questions, what your knife's main purpose will be, what you're used to currently, and from then you'll be able to chop a few carrots on the Community Cutlery chopping board to see which one takes your fancy.
Once you've taken your knife home you can come back instore for their knife sharpening service, to make sure it stays sharp and in perfect condition.
Images: The Hoot Leeds
It's a shop that proves that the British high street in fact is not dead just yet, with customers flocking from far and wide to visit the shop for Gaz's expertise and incredible selection of products.
You can seriously get everything here, from aesthetically pleasing pepper mills and adorable butter dishes to handcrafted chopping boards and Japanese ceramics.
Image: The Hoot Leeds
They've even got Community Cutlery merch which would make the perfect present, in fact anything in that Aladdin's cave would.
You can find out more about Community Cutlery here.
Emily Sergeant -
2nd September 2025 
