The supermarket chain have been praised for launching a £1 meal deal for over 60s at all in-store cafes to help with the cost of living.
Asda is offering all over 60s the chance to enjoy soup, a roll, and unlimited tea and coffees for just £1 in any of its 205 cafes across the UK, reports The Manc.
The offer will be running all day and every day throughout November and December.
With the cost of living crisis continuing to make its impact felt nationwide, and inflation now at a 40-year record high of 10.1%, one of the UK’s largest supermarket retailers has announced a range of new ‘winter warmer’ initiatives to support its customers and community groups who are struggling with the rising costs.
Asda says it is “stepping up its support for older customers” as they continue to be “disproportionately affected” by spiralling living costs – with the supermarket’s latest Income Tracker showing those aged 65 to 74 experienced a £163 drop in disposable income in August, compared to last year.
We’ve announced three new ‘winter warmer’ initiatives to support customers and community groups struggling with the cost-of-living crisis, including a £1 meal deal for the over 60s in all our cafes throughout November and December. Read more here: https://t.co/3OepkMkBJRpic.twitter.com/dHCdHBO4Ht
Age UK also estimates that 2.8 million older households will still be living in fuel poverty this winter, despite the Government freezing the energy price cap.
The new £1 meal deal initiative for over 60s will also run alongside the supermarket’s current ‘kids eat for £1’ offer – which the retailer says continues to be hugely popular.
More than 557,000 meals have been served to families following the launch in late June 2022.
“We know that this winter is set to be incredibly hard for thousands of pensioners as they worry about how to keep themselves warm in the face of rising living costs and a fixed income,” Asda co-owner Mohsin Issa said on the launch of the meal deal initiative.
Image: Asda
“We’ve already been able to serve over half a million meals through our Kids Eat for £1 initiative in our cafes and we’re hoping our new offer of soup and hot drinks for over 60s will prove just as impactful for those who need it most.”
Other initiatives announced by Asda during economic uncertainty include the supermarket’s charity, the Asda Foundation, providing funding worth £500,000 in the form of grants to support community groups that are struggling with rising operating costs or increased demand for their vital services.
Priority for grants of up to £2,000 will be given to groups and charities that need financial help to cover increased energy costs, or to those who want to use their facilities to create ‘warm banks’ – which are spaces where people can keep warm this winter if they are unable to afford to heat their homes.
The supermarket is also running a ‘Community Cuppa’ campaign in its cafes.
This will be done by creating spaces for community groups who “may otherwise struggle to meet due to rising energy costs”, with spaces available on weekdays in November and December from 2pm – 6pm and all those visiting receiving unlimited free tea or coffee.
One of Leeds' most iconic brands is expanding with two city centre openings.
Coffee lovers, you're going to love this one.
North Star Coffee Roasters are one of the early pioneers of specialty coffee in the North of England and among the UK’s first B Corp-certified coffee roasters.
They've been keeping the people of Leeds awake since 2013, and you'll find their coffee across the country as well as at their current city centre locations.
One of their brand-new locations inside the Victoria Quarter will be opening next Monday 1 June.
Their new kiosk will be located outside Jo Malone London and marks the brand’s third site in Leeds.
Images: The Hoot Leeds
To celebrate the launch, North Star will be giving away 50 free coffees a day from Tuesday 2 June until Friday 5 June - a total of 200 free drinks across the opening week. Customers will be able to claim any coffee from the menu, with one free drink per person available on a first come, first served basis, each day.
Their other new site is expected to be on Great George Street, and we'll keep you updated with any news on that one as and when we know more.
Speaking about the opening, Holly Kragiopoulos, Co-founder of North Star, said: “Opening a third site in the centre of Leeds feels incredibly special for us. Leeds has always been at the heart of North Star, so being able to bring our coffee into Victoria Quarter is a huge milestone.
"We wanted to celebrate by giving something back to the city and welcoming both loyal regulars and new customers with free coffee throughout our opening week.”
Thor’s Tipi chosen as the new operator to create a ‘distinctly Yorkshire’ Leeds Christmas Market 2026
Clementine Hall
Leeds City Council has appointed Thor's tipi as the new operator of Leeds Christmas Market 2026 on City Square.
We hate to mention the C word in May... especially in the midst of a heatwave, but just bare with us on this one.
The beloved Leeds Christmas Market will have a new operator this year, as creators of pop-up seasonal bars Thor's Tipi have been given the responsibility by Leeds City Council.
So, what's going to be different?
Thor's tipi will create a ‘distinctly Yorkshire’ retail, craft and food market which celebrates Leeds identity.
Image: Supplied
The market will feature a Yorkshire based line-up, full of popular local names and Leeds street food legends and a series of cabins will also be reserved for local craft businesses and emerging artisans.
Alongside plenty of shopping and eating options, the Christmas Market will become a full-on-festive experience for visitors. There will be winter games and karaoke huts in an Alpine Lodge, the original THOR’S tipi - complete with its signature firepit seating area, free live music from local artists, school choirs & community performances throughout the season.
There will also be a host of family-friendly events, including a ‘Leeds Night Before Christmas’ trail, family raves and free craft tables.
Image: Supplied
Amanda Monaghan, Director of THOR’S tipi, said: "This is our eleventh year in Leeds and we’re super excited to bring the most beautiful Christmas Market to City Square! We’re especially looking forward to speaking with local traders about how we can showcase their talents. Get in touch if you’d like to be involved! We’d love to have you on-board.”
Councillor Salma Arif, Leeds City Council's executive member for economy, said: "We're delighted that Leeds will be welcoming a Christmas market again this year with a new look and that visitors will once again have the chance to experience the wonders of the festive season at the heart of the city centre.”
“As always, the council is committed to working with partners and providers to bring high quality and exciting events to the city. We know Christmas is always a special time in Leeds, and this year is set to be a memorable one."