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Crossed Wires festival brings huge £6.6m boost to Sheffield as its impact is revealed

A real win for the city.

Clementine Hall Clementine Hall - 22nd September 2026

The world's biggest podcast festival, Crossed Wires, continues its magnificent rise in just its third year.

It's safe to say that the festival has had its landmark year, with this year's independent economic assessment confirming the 2026 festival generated £6.65 million in total economic impact.

After doubling footfall to a whopping 50,000 attendees in 2026, the festival has further cemented its position as one of the world’s fastest-growing cultural festivals. 

Alongside its strong local community roots, it may come as a surprise that just over half (52%) of festivalgoers travelled from outside of South Yorkshire, with 40% outside the UK North and Midlands.

Image: Supplied

It's amazing news for the festival which launched just three years ago and has rapidly evolved from an ambitious start-up festival into a nationally significant event.

South Yorkshire's Mayor, Oliver Coppard said: "When we backed Crossed Wires in its early days, we knew South Yorkshire had the talent, creativity and ambition to make something truly special. What's happened since has been incredible.

"Tens of thousands of people have come to our region, filling venues, supporting local businesses and bringing millions of pounds into our economy. That's good news for Sheffield and for our communities right across South Yorkshire."

Co-Founder Dino Sofos, said: “We’re delighted to see Crossed Wires become one of South Yorkshire’s biggest cultural events in just three years. There’s a real buzz around the festival, and reaching 50,000 attendees while generating over £6million for the local economy this year shows the scale of what we’ve created - and its potential to grow even further."

We can't wait to see the future of Crossed Wires festival, and we're already looking forward to the next instalment taking place from 1 - 4 July 2027. We'll see you there.

Read more: Sheffield artists wanted to help put their stamp on huge new neighbourhood

Featured images - Press images (Supplied)