In a bid to help customers struggling with the cost of living emergency, Iceland has announced it will be cutting the cost of its everyday essentials to 1p each.
Crucial items like bread, milk and butter will be available to buy online for just 1 penny as part of a new 'three items for 3p' initiative.
Set to launch this weekend, the new deal will help shoppers top up their shops with cheaper essentials - helping their money go further.
The deal isn't limited to just bread, milk and butter, either. Rather, it covers a whole host of different frozen and fresh foods, plus summery treats like burger buns, ice cream cones and fizzy drinks, reports The Manc.
This isn’t the first time Iceland has launched an offer like this. The supermarket dropped the prices of its vegetables to 1p last Christmas and Easter, which proved incredibly popular with shoppers seeing the discount redeemed by nearly 10,000 households.
Following the popularity of these previous deals, Iceland has ensured all essentials are available at a fraction of the price, with the week-long deal taking place the week before most pay days, when customers will be really feeling the pinch in their spending.
This deal will allow customers to save up to 99p per product if a £1.00 product is selected on the offer.
Customers can choose up to three products, which will be discounted to just 3p when they checkout online.
Richard Walker, Managing Director at Iceland, said:“We’re continuing to work hard to ensure our customers are being supported as much as possible as the cost of living continues to rise and we hope our 3p everyday essentials sale will help a little this weekend.
“Our previous sales at Christmas and Easter were very popular and this time we’ve taken the decision to branch out and offer this deal on everyday essentials, as well as vegetables, to help our customers as we navigate through the cost-of-living crisis. We’re committed helping our customers as much as we can at this difficult time and will continue to do so.”
The offer is available online only at Iceland.co.uk from Saturday 18 June until Friday 24 June 2022, with plenty of family favourites available to stock up on.
EasyJet has announced a new scheme where the airline will cover the cost of a baby’s first passport, allowing young families to take those memorable first holidays.
The company has announced that it will pay for a child’s passport (£66.50) when parents book an EasyJet holiday, making it a little easier to start those travel adventures sooner.
Research conducted by the airline and easyJet Holidays has found that 75% of parents agree the move would make a holiday with a baby feel a bit more affordable.
Their surveys also found that four in five parents believe a baby’s first holiday is a landmark family moment, and more than half called it one of their proudest parenting milestones.
But parents also said that they needed an average of four attempts to get an approved passport photo of their baby (have you tried making a newborn follow instructions…?).
easyJet holidays has reported – even this early in the year – a 10% increase in infants travelling this year compared to 2025.
And now, the thought of a holiday with your newborn is more tempting than ever, with the offer to get a free passport for your baby from easyJet.
To claim it, and save £66.50, you can use the code FIRSTPASSPORT until 26 November – find out more HERE.
easyJet Captain Kate West, said: “We carry millions of families across Europe every year, and we know that travelling with a baby brings a whole series of exciting firsts.
“We want to make travel as easy and accessible as possible for everyone, including young families, so they can enjoy all the experiences and memories that travel can bring.
“We hope that covering the cost of a baby’s first passport goes a small way towards making that first family adventure a little easier and gives our youngest travellers a warm welcome to the world.”
Stuart Wright, Customer Director at easyJet holidays, said: “Travel has a unique way of bringing families together, and a baby’s very first holiday is often one of those moments parents remember for years to come.
“By covering the cost of a baby’s first passport, we’re helping more families start making those memories that little bit sooner.”
Leeds City Council granted £1.6m to tackle rough sleeping by Christmas
Clementine Hall
A £1.6m grant has been given by the government to Leeds City Council to help tackle rough sleeping.
The funding has been allocated to Leeds City Council as part of the Government’s national Rough Sleeping Programme.
The overall target is to help rough sleepovers off the streets by Christmas through providing safe accommodation.
The council have said that voluntary organisations and charities will be able to help them reach this target.
The council report said: "This funding will be used for immediate interventions to ensure all those rough sleeping have an offer of accommodation by Christmas and support longer term sustainment of accommodation.
“The initial target is to provide a suitable offer of accommodation for everyone who is rough sleeping by Christmas 2026.
“Providing a path into supported accommodation and independent living is the key objective and sustaining this independent living with, where necessary, ongoing support to prevent any return to rough sleeping and homelessness.”
The government announcement spoke of the scheme: "The programme is intended to support people experiencing rough sleeping.
"People experiencing rough sleeping may have differing entitlements to housing and support depending on their individual circumstances, including their immigration status and eligibility for public funds."
The funding is intended to help provide immediate support for people currently sleeping on the streets, while also helping them access longer-term accommodation and the support needed to maintain independent living.
By working with local charities and voluntary organisations, the council hopes to ensure people are not only offered a place to stay but are also given the help they need to avoid returning to the streets.
Georgina Pellant -
17th June 2022 
