Iceland has partnered up with 'unserious food' platform Twisted to create what is either a genius or a totally unhinged food range.
The collection of 'flavour fusion' dishes blends together pretty well-known food items and flavours into new hybrids, to be sold at Iceland supermarkets later this month.
One such dish takes the northern icon, a Yorkshire pudding, and fills it to the brim with... lasagne.
Yeah. Layers of meat and pasta and béchamel sauce are jammed inside the bowl-shaped giant Yorkie, which is probably the most eye-catching dish in the entire new range.
The bastardisation of lasagnes continues with a chicken tikka lasagne, which is topped off with Bombay potatoes, The Manc reports.
There's also things like cheeseburger kebabs, meat feast pasta with barbecue sauce, and Hunter's chicken waffle fries.
You can even buy a footlong, XXL pigs-in-blanket, if you just desperately believe that normal pork-in-pork products are a bit lacking in length.
Iceland's collaboration with Twisted. Credit: Iceland
Iceland announced its collaboration with Twisted on social media, writing: "We are delighted to announce our partnership with food-obsessed pioneers @Twisted for this exclusive new range!
"These mouth-watering flavour fusions launch in-store & online at the end of the month."
The post was also shared by Instagram account NewFoodsUK, where thousands weighed in with their opinions, some saying it looked 'delicious' and others that it just looks a bit 'weird'.
One person said: "Just because they can doesn’t mean they should."
Another asked: "What the f*ck iceland."
Someone else joked: "Whoever eats these needs jesus."
Several people have theories about who developed this recipes - including quite a few asking if Snoop Dogg was a secret partner...
Someone commented: "Must have been developed on a Friday afternoon when all the staff in the NPD test kitchen had been to the pub at lunchtime!"
One person said: "This is the kind of food stoners come up with, but I will be trying the hunters chicken waffle fries nevertheless."
A groundbreaking new ‘rapid’ cancer jab that can be administered in just 60 seconds is now available on the NHS.
It’s hoped that tens of thousands of patients on the NHS could benefit from the new immunotherapy jab – which is an injectable form of pembrolizumab (Keytruda) – as it can slash the time the treatment takes by up to 90%, helping people spend less time in hospital while also improving the health service’s productivity.
The jab can be used to treat 14 different types of cancer, including lung, breast, head and neck, and cervical cancers.
Put simply, it works by triggering immune cells to recognise and kill cancer cells.
The new under-the-skin injection replaces an intravenous (IV) infusion – which can take up to two hours in total, per session – sparing patients ‘unnecessary’ time in treatment units and freeing up capacity for clinicians to see and treat more people.
Tens of thousands of patients could benefit from a 'rapid' immunotherapy jab for over a dozen cancers.
Given in just minutes, the new jab will cut treatment time, help patients spend less time in hospital - and boost NHS productivity.
The treatment will be given every three weeks as a one-minute injection, or every six weeks as a two-minute injection, depending on an individual’s cancer type.
Currently, around 14,000 patients start pembrolizumab therapy each year in England, and most are now expected to benefit from this more-convenient treatment.
Speaking on the rollout of the new jab this week, Professor Peter Johnson, who is the NHS National Clinical Director for Cancer, said: “This immunotherapy offers a lifeline for thousands of patients and it’s fantastic that this new rapid jab can now take just a minute to deliver, meaning patients can get back to living their lives rather than spending hours in a hospital chair.
“Managing cancer treatment and regular hospital trips can be really exhausting.
“Not only will this innovation make therapy much quicker and more convenient for patients, it will also help free up vital appointments for NHS teams to treat more people and continue to bring down waiting times”.
Channel 4 is looking for people from Yorkshire to play world’s biggest game of hide and seek
Emily Sergeant
'Cunning' Yorkshire residents are wanted to take part in the world's biggest game of hide and seek, as a popular reality competition show returns.
The Hunt: Prey vs Predator is coming back to Channel 4, and producers have now put out a nationwide casting call for contestants to take part.
People from Yorkshire - particularly Leeds and Sheffield - are being urged to put an application in.
Described as being an 'exciting' reality series, The Hunt: Prey vs Predator is a psychological competitive adventure show where players are tasked with tracking down and hunting their rivals in the ultimate game of cat and mouse in the wild.
Produced by CPL Productions Ltd - the BAFTA award-winning production company behind Married At First Sight UK and Love is Blind UK - the show's creators are now calling on 'cunning' people with the charm and skill to compete to get in touch and apply for the upcoming series.
Channel 4 is looking for people from Yorkshire to play world's biggest game of hide and seek / Credit: Channel 4
A casting call on the Channel 4 website simply reads: "Do you want to play the world's biggest, most exciting game of hide and seek?
"If you have the cunning, charm, and skill to compete, we want to hear from you."
Think you've got what it takes? Applications for the next series of The Hunt: Prey vs Predator are now open, and all you need to do is fill in a short application form and one of the production team will get back to you if they would like to proceed.
Producers will only be accepting applicants who are aged 18 and over, and the closing date for applications is 1 September 2026.