The Leeds takeaway owner has received backlash for the comments made on Mother's Day where the business uses an offensive Madeline McCann for Mother's Day.
The Otley Burger Company posted a photograph of Kate McCann with missing daughter Madeline in the background, adding a text overlay which read: "With burgers this good, you'll leave your kids at home. What's the worst that could happen? Happy Mother's Day to all the mums out there".
Adding the Otley Burger Company logo to the meme, the post itself was met with considerable outrage.
The post has since been deleted on Facebook but remains on Instagram.
The Mother's Day post. / Image: The Otley Burger Company
LeedsLive reported that the now-deleted Facebook post was filled with comments calling for the burger-joint to be shut down as a result and is even receiving death threats as a result of the post.
In an interview with LeedsLive, the takeaway owner says: “I get death threats, I got one this morning" which read "I hope someone firebombs your gaffe”.
On Instagram, arguments have broken out about the post with some suggesting the meme-style advertisement was uncalled for: "Let’s start a PR stunt using someone else’s dead daughter. [You're] just a greasy burger flipper stay in your lane".
Other said: "Madeline McCann and her mum in this post ? Seems a bit sick and in very poor taste" to which the Otley Burger Company, clearly unphased, replied "only thing sick here is our photoshopping skillz".
To the comment "Let’s hope you don’t lose a child, awful, insensitive post" the controversial burger company replied "I wouldn’t leave mine in hotel rooms soo".
The burger company is known for its inappropriate adverts. / Image: The Otley Burger Company
However, the post has also attracted attention from others praising the controversial burger company for their humour.
"Otley Burger Company, keeping the woke community away! Yesssss!!!" said one, whilst others reminded the world that this isn't the first time the Otley Burger Company have posted inappropriate so-called jokes on special occasions.
Last year, the company shared an image of Karen Matthews, a women who pretended her daughter had been abducted whilst on Father's Day, the page shared a promotional image with Jimmy Savile and Yorkshire Ripper Peter Sutcliffe.
Richard McCann, who lost his mother Wilma McCann after she was murdered by Sutcliffe condemned the advert stating “Why on earth would anyone think it was appropriate to use images of Sutcliffe, Savile and West on a Father’s Day advert for his burger company is beyond me [...] Otley Burger Company, shame on you”.
The takeaway's response. / Image: The Otley Burger Company
This year the post has hit newspaper headlines this year but has been met by an unphased owner, who shared a meme of Will Smith slapping Chris Rock, replacing the actors with the words "offended keyboard warriors with cats as profile pictures" and the Otley Burger Company logo.
The follow-up comment by the takeaway company has been met with similarly bizarre comments like "If you have any out of date stuff we could throw them at all the snow flakes and laugh at them. Keep up the good work".
The Otley Burger Company was banned in 2021 from accessing their Facebook as a result but are still continuing to post on the account.
Feature Image- The Otley Burger Company
Trending
Sheffield Wednesday could be set for a starting points deduction next season
In gutting news for the Owls, the already struggling Sheffield Wednesday FC have been informed that they could very well be starting next season with an immediate points deduction.
From bad to worse, it seems, at the moment.
Wednesdayites have been through it all over the past few years, with unpaid debts and salaries resulting in administration, sparking protests; now relegation to the third tier and the threat of complete collapse.
And as if things weren't hard enough already, Sheffield Wednesday have now been told that they will automatically be deducted 15 points from the beginning of the 2026/67 League One campaign if creditors aren't paid in full - starting with outgoing and controversial owner, Dejphon Chansiri...
BREAKING: Sheffield Wednesday look set to start life in League One next season with a 15-point deduction, because none of the bidders currently trying to buy the club is prepared to pay £15m to the outgoing owner, Dejphon Chansiri. pic.twitter.com/UoAgIMsB4p
Chansiri has loaned over £60 million to the organisation during more than 11 years in charge, but because this money was never converted into share capital, he is the entity that the club owes the biggest amount to.
Addressing supporters in a statement back in September 2023, the 57-year-old member of the millionaire family that controls the Thai Union Group, wrote: "I will not inject any more money into the club if I am being treated unfairly.
"Those fans who create trouble [for] the club and me, and believe that they are the real owner of the club, need to be responsible for the financial matters of the club from now on."
It's fair to say that relations with the fans have far from improved since then, and they've been left even more furious following this most recent development.
At present, Chansiri must be paid at least £15m (effectively almost half of the entire organisation's total purchase price at current valuation), but none of the interested bidders has ultimately been willing to do so thus far.
However, the Arise Capital Partners LLC consortium - led by David Storch and son Michael, as well as Tom Costin - has been identified as the 'preferred' party to complete a buyout.
Newcastle United Mike Ashley was also said to be in the running to take over the club, but ultimately was unprepared to settle this fee with Chansiri, and there remain doubts over whether or not Storch is willing to either.
As for the loyal Hillsborough matchgoers, they have accused the EFL of punishing them and the club rather than the ownership and wider executive board, who have overseen this turbulent period for the historic local institution.
One person wrote underneath the post in social media: "So a club gets penalised because their owner is a piece of shit, but Man City and others just get away with it, makes sense"; many others have simply added that the pending treatment is "unfair" and targets the wrong people. What do you make of it all?
Elsewhere in the Steel City, fresh hope and a new chapter are coming to the world's oldest football club as native musician Jon McClure has been confirmed as the new chairman. Find out more down below.
Featured Images — Kenneth Yarham (via Geograph)/Kivo (via Wikimedia Commons)
Trending
People from Yorkshire wanted to take part in next series of BBC’s popular Gladiators reboot
Emily Sergeant
The BBC is back casting for the next series of Gladiators, and producers are looking for people from Yorkshire to take part.
The gladiators are ready for a new series… but are the contenders?
That’s right – arguably the most exciting and energetic sports entertainment game show of all time is coming back for another series following its long-awaited reboot back in 2025, and that means that the BBC is looking for some brave new contestants to take part.
Yorkshire residents are among those producers are calling on to consider sticking an application in.
Unfamiliar with the premise of Gladiators? The massively-popular series – which is based on an American show of the same name – sees four contestants compete in a number of physical challenges against the ‘Gladiators’, all with the aim of securing as many points as possible for the final event, which is known as ‘The Eliminator’.
Image: BBC
Contestants battle against each other to win a place in the grand final, and ultimately be crowned the champion for the series.
Putting out a UK-wide casting call on the BBC website this week, producers Hungry Bear Media wrote: “Gladiators, one of the most exciting and energetic sports entertainment game shows ever is back for a fourth series.
“We are on the look out for the bravest members of the British public who have the speed and skill to take on our superhuman Gladiators.”
Reckon that’s you then?
With filming set to start soon, applications are now open for the new series of Gladiators, and all you need to do to be in with a chance of being selected as a contestant is being over 18 years old, and fill out an application form.
You can apply on the BBC website here, before applications close on 31 May 2026.
The Hoot -
29th March 2022 
