McVitie’s has just launched new Gold Bar-inspired digestive biscuits, and fans already seem to be obsessed.
Merely days after landing in UK supermarkets, shoppers are calling them “an absolute game-changer”.
You may remember that just a couple of weeks back now, the popular confectionary company grabbed headlines for quietly dropping a new cocoa-flavoured variation on the humble Rich Tea biscuit in Tesco stores nationwide, and this wasn’t long after it also launched new cola bottle-flavoured Jaffa Cakes in UK Asda stores too – which was one of the first non-fruity flavoured ventures for the beloved sweet treat.
And now, it looks McVitie’s is at it again, as it’s just taken two of its classic and massively-loved products and combined them into one for the first time ever.
That’s right, we’re talking Gold Bar meets digestive biscuit.
There’s no denying that gold chocolate has had a bit of a resurgence as of late, but we all know that the Gold Bar is one of the OGs.
Described simply as being the classic Digestive biscuit topped with golden caramel from a Gold Bar, this stunning new collaboration biscuit has apparently been created to build on the success of the McVitie’s Gold Billions Wafer – which launched last year, and went down an absolute treat.
McVitie’s parentcompany, Pladis, says it wanted to take the popularity of gold confectionary and “bring it to the nation’s number one biscuit”.
The company says the “signs of success” for McVitie’s Gold Digestives are “strong”.
Image: The Manc Group
“We’ve got a great track record when it comes to innovation for both McVitie’s Gold and McVitie’s Digestives, and we have an established passionate fanbase who have been petitioning for this launch,” explained James King, who is the Marketing Director for McVitie’s at Pladis UK&I.
Since launching nationwide, foodie fans have been rushing to stores and taking to social media in droves to share their take on the new biscuit treat.
One fan has simply called them “an absolute game-changer”.
“They taste banging, absolutely delish,” another fan wrote on Instagram, while a third commented: “Seeking these out ASAP”, a fourth added: “They’re an absolute hit, to be fair”, and a fifth described them as “so good” and “gorgeous”.
McVitie’s Gold Digestives have now landed on Sainsbury’s supermarket shelves nationwide, and will set you back just £1.99 per pack.
They’re also expected to be rolled-out at other retailers soon too, so keep your eyes peeled.
A viral apothecary shop in Yorkshire has warned visitors about huge queues forming outside its doors, urging people to visit during the week if they want to avoid the crowds.
The Cabinet of Curiosities in Haworth has become a popular destination for those looking to really get into the autumn spirit.
And it seems like there's a lot of people who are looking to do so, as huge queues have been forming along the quaint cobbled streets of Haworth.
So much so, that owner Carolin had to issue a statement via The Cabinet of Curiosities Instagram page.
Images: The Hoot Leeds
It reads: "Weekends in Haworth have become particularly busy during Autumn and we are so grateful to all those lovely souls who have patiently queued to visit the shop.
"We are so honoured that you are happy to wait to come in to our magical apothecary shop, and I can’t quite believe it when I look out of the windows and see the queue snaking up the cobbles. Be assured that the queue does move fast and it makes for a far more pleasurable visit if there are fewer people in the shop at once.
Images: The Hoot Leeds
"If you would rather avoid the busy times it’s best to visit during the week if you can. Our shop is open 7 days a week 10-5, but to make sure all the shops in Haworth are open then Wednesday, Thursday and Friday are probably the best days to visit.
"We are doing our best to keep up with restocking and our fabulous workshop witches are busy blending, filling and packing every day to keep to keep the shelves stocked. We are humbled and forever grateful that you love our little shoppe, and hope you enjoy your potions and your visit to The Cabinet of Curiosities."
Tesco unveils Christmas Meal Deal menu for 2026 and confirms official launch date
Emily Sergeant
Tesco has officially unveiled its Christmas Meal Deal menu for 2026, and has revealed when it’ll be arriving in stores.
Spooky season may not have even arrived yet, but it won’t be long before the most wonderful time of the year is here and most of the UK’s major supermarkets have already started stocking their shelves with Christmas food, drink, and gifts galore.
Tesco has now unveiled all the sandwiches and snacks forming part of its iconic lunchtime meal deal selection.
10 new seasonal mains and sides have been launched this year, as well as some classics and returning fan favourites too.
Images: Tesco
The retailer says its food on-the-go experts have worked hard to bring a variety of festive flavours and great-quality ingredients together this year, with something on offer to cater to all tastes and preferences.
Available in stores and online from next week, with Tesco Clubcard members paying just £3.80 or £5.50 to upgrade to a Premium Meal Deal, some of the all-new main options you can choose from in 2026’s festive lineup include the Fully Loaded Chicken, Stuffing, Braised Red Cabbage & Cranberry Sauce Sandwich, the Christmas Triple Sandwich, and the Pork Meatball Wrap with smoky sage and onion mayonnaise.
Other returning favourites include the Brie and Cranberry Sandwich, the Currywurst Sausage Sub, and the absolute classic Turkey & Trimmings Sandwich.
For veggies and vegans, there’s a new Tesco Plant Chef Christmas Veg Fest Wrap, and for those who follow a gluten free diet, you can grab the Gluten Free Festive Chicken & Trimmings sandwich.
When it comes to snacks to accompany those mains, the festive Mini Pork Pies and Pig in Blanket Sausage Rolls are returning to the lineup this year, alongside some new additions like the Pretzels with Salted Caramel Soft Cheese Dip, and Mini Cheese Twists.
The 2026 Tesco Christmas Meal Deal range will be in stores across the UK from Monday 12 October, and there’s thousands of combinations to try.
Emily Sergeant -
9th July 2024 
