The UK’s number one vinegar brand Sarson’s has pledged to reimburse hundreds of fish and chip meals this summer as part of its #SarsonsFryday campaign.
There are few things more quintessentially British, and crucially, more quintessentially Northern, than tucking into a chippy tea on a Friday evening.
Once Friday rolls around, Brits up and down the country will pop to their local chip shop and hand over a couple of quid in return for what is one of the heartiest meals they’re likely to have all week – and now, one popular vinegar company is giving chippy-lovers the chance to grab fish and chips for free every Friday throughout the summer.
The #SarsonsFryday campaign aims to help consumers amid the rising cost of living crisis, and chippies which are anticipating low customer numbers as a result of tightened household budgets, reports the Manc.
While the summer season admittedly doesn’t always lend itself to hot deep-fried food, who could say no to free fish and chips?
Up until 2 September, Sarson’s will be dishing out 100 free chippy teas every Friday.
Sarson’s says it hopes to “renew the nation’s love for fish and chip shops” with the campaign, all while promoting a sense of community spirit in supporting them.
Fish and chips anyone? We are on a mission to help Brits save this summer, We are reimbursing hundreds of fish and chip dinners every Friday! So put an order in and tag #SarsonsFryday, it might be free! Full T&Cs at: https://t.co/xxroviOL1Spic.twitter.com/iGz5YD1hhF
“The rising cost of living means we’re naturally all looking for ways to cut down our expenses and one of the first thing that consumers cut back on is meals out and takeaways, leaving many of our favourite chippies at risk,” explained Bryan Carroll – Deputy Chief Operating of Sarson’s.
“As we enjoy the warmer weather, we wanted to help the nation support their local so we’re making everyone’s favourite day of the week even better with #SarsonsFryday, so whether it’s a staycation with friends, seaside visit with the whole family or a quiet Friday night in, we want to make sure Brits get their fish and chip fix."
“So this summer, it’s on us.”
Image: Wikipedia Commons
So, how do you actually get a free chippy tea then?
Well, to claim the freebie, all you’ll need to do is take a picture of your chippy order including a Sarson’s bottle or branded promotional signage in store, and then share it to Twitter or Instagram tagging @SarsonsUK and #SarsonsFryday.
Don’t forget to make sure you’re following @SarsonsUK too, and keep hold of your proof of purchase, to make sure your entry is valid.
Another huge blaze has ripped through the historic Dalton Mills in West Yorkshire, which has played a starring role in major TV shows.
The beautiful old mill in Keighley was set ablaze on Saturday evening, with a huge emergency services response.
Around the time the blaze started, 12 fire engines were called to the scene, and residents nearby were urged to keep their windows and doors closed.
A number of people who lived in the surrounding area were also evacuated from their homes.
By Sunday morning, West Yorkshire Fire and Rescue said the situation was now 'under control' and thanked the public for their patience.
This is the third fire at Dalton Mills this year alone, devastating the Grade II-listed Victorian building, which was used as a filming location for period dramas Peaky Blinders and Downton Abbey.
Robbie Moor, MP for Keighley & Ilkley, shared a video of himself at the scene over the weekend and said the scenes at Dalton Mills were 'extremely concerning'.
He praised the West Yorkshire Fire & Rescue Service for their hard work, alongside police and ambulance crews.
He added in a post on X: "Huge thanks to our emergency services for all their efforts and bravery as they continue to tackle the blaze and put out this major fire, and ensure all are safe.
"Thank you also to all who have contacted me this evening. I have visited the scene myself and spoke with the emergency services and neighbouring residents."
In a video statement, he added: "We’ve had another major fire, here in the centre of Keighley, which is deeply infuriating for us all but most importantly those residents that live alongside Dalton Mills, and those businesses.
"This situation just simply cannot continue.
"You know that I’ve been calling on our local authority to secure this site as best as possible for years now, and this is our next major fire."
Inside Moida, the new Korean beauty and skincare store in Leeds city centre
Clementine Hall
If your skincare routine has been needing an upgrade, there's some good news waiting for you inside Trinity Leeds.
The shopping centre has just welcomed Moida, a brand-new beauty retailer specialising in authentic Korean skincare, bringing some of the world's most sought-after K-beauty products to Leeds.
Named after the Korean word meaning 'to gather' or 'come together', moida is all about making Korean skincare easy to discover and accessible for everyone.
Inside the new store that has taken over the old Claire's Accessories site, shoppers can expect an extensive range of handpicked products from some of the biggest names in K-beauty, including Beauty of Joseon, Dr. Althea, TIRTIR, Medicube, Biodance, and more cult-favourite brands.
The collection has been curated by a team of Korean beauty experts with close links to Korea, meaning customers can expect everything from viral TikTok sensations to exclusive products that are often difficult to get hold of elsewhere in the UK.
Moida K-Beauty has opened in Trinity Leeds. Credit: The Hoot Leeds
Steven Foster, Centre Director at Trinity Leeds, said: "With Korean skincare still increasing in popularity, moida brings an exciting new concept to the centre. Offering guests viral products alongside everyday essentials, plus the chance to browse new brands in-store will be a fantastic experience.
"We know moida is going to be a brilliant addition for both existing fans of K-beauty and those keen to discover it for the first time."
It's the latest announcement following the recent launches of Lane7, Footasylum, LEGO, Jerk Junction, The Fragrance Shop and schuh at Trinity Leeds.