Aldi launches a new adults breakfast club to help those skipping meals ‘to ensure their children can eat’
"We believe that having access to healthy food should be a right, not a privilege," Aldi UK's Corporate Responsibility Director said of the scheme launching.
The budget supermarket retailer will donate 10 tonnes of healthy cereal.
Aldi has launched an adult's breakfast club for lower income families who are having to skip meals to ensure their children can eat, reports The Manc.
After the budget supermarket retailer's new research has sadly revealed that almost half (44%) of parents from lower income families being forced to skip meals to make sure their children have enough food to eat as the rising cost of living crisis continues, Aldi has launched a new breakfast club especially for adults.
Breakfast is widely known to be one of the most of important meals of the day, but it's also the most common one to miss, according to Aldi's research.
The research revealed that 47% of parents are now said to be experiencing more financial pressure to feed the family compared to six months ago - with almost two in three admitting they are likely to go hungry so their little ones don’t have to.
This has also led to a third of parents buying less food, with some of the biggest cutbacks including key breakfast items like butter, milk, and cereal.
Aldi launches 'adult's breakfast club' for families skipping meals so their kids can eat / Credit: Aldi UK
Aldi's new 'Adult’s Breakfast Club' has been set up with the help of its charity partner, Neighbourly, ahead of the Easter school holidays, as this is often when "parents are under increased pressure to feed the entire family".
The supermarket chain will donate 10 tonnes of healthy cereal and 5,000 gallons of milk and milk alternatives to foodbanks and schools across the country.
With an estimated 2.1 million adults in the UK now using foodbanks, Aldi's Adult's Breakfast Club is aiming to help the 37% of parents who simply can’t afford a full shop to feed themselves and their family, and therefore choosing to either skip meals entirely, give children half of their meal, or make larger portions for their children than themselves.
"We believe that having access to healthy food should be a right, not a privilege," Aldi UK's Corporate Responsibility Director said of the scheme launching.
"The thought that parents are having to skip meals to ensure their children can eat is terrible.
"Our partnership with Neighbourly to donate surplus food from our stores helps to support the communities where we operate, but we want to be able to help parents too, and we hope the Adult Breakfast Club will help provide everyday breakfast essentials to parents who otherwise would be going without."
The supermarket chain will donate 10 tonnes of healthy cereal / Credit: Aldi UK
Steve Butterworth - CEO of Neighbourly - said parents skipping meals to ensure their children can eat shows the "real-world effects of the cost of living-crisis".
"Creating a dedicated Breakfast Club to ensure these parents are getting the nutrients they need and deserve is a brilliant initiative, and one we hope will make a tangible difference in our community," he added.
Trinity Kitchen is about to get a huge revamp with work due to commence in spring.
Trinity Leeds has revealed that Freight Island, the team behind the UK’s leading food hall and entertainment venue, will operate the expanded Trinity Kitchen.
The whopping £15m renovation is aiming to deliver a one-of-a-kind destination food hall experience to Leeds.
The project, which has received planning approval from Leeds City Council, represents Trinity Leeds’ largest single investment since the centre first opened its doors.
The expansion will revitalise a previously unused 15,000 sq ft area above Trinity Kitchen, creating a 63,000 sq ft food and leisure destination that includes a striking new outdoor terrace overlooking City Square.
Image: Supplied
Work will begin late spring and once complete, Freight Island will operate the new food and leisure space.
Steven Foster, Centre Director at Trinity Leeds, said: “Delivering an exceptional visitor experience has always been our top priority here at Trinity Leeds. Since launching in 2013, Trinity Kitchen has been an exciting and evolving concept, and our new plans will mark its most exciting chapter yet.
"The venue will be transformed into a spectacular multi-level dining, entertainment and dynamic leisure venue, enhanced by additional space and a new terrace to bring the atmosphere outdoors.
“Freight Island will help to elevate our food and drink offering, creating an expansive and immersive venue, with exciting opportunities for new brands and operators to join our thriving community. Together, we will build on Trinity Kitchen’s decade-long success, ensuring it continues to grow its appeal as a best-in-class food and leisure destination.”
Dan Morris, Managing Director of Freight Island, said: “Trinity Kitchen is an iconic Leeds destination with a decade-long reputation for championing independent food traders and creating a genuinely social dining experience. We’re incredibly excited to be bringing Freight Island to Trinity Leeds as part of this landmark expansion."
Ne-Yo and Akon announce huge joint arena show at Leeds’ First Direct Arena
Daisy Jackson
Two R&B greats are heading out on a joint headline tour for the very first time, as Ne-Yo and Akon announced the Nights Like This global tour.
Both artists are Grammy Award winners, and each has a formidable back catalogue of chart-topping hits.
For Ne-Yo, that includes songs like Miss Independent, So Sick, and Closer; while for Akon, he's responsible for huge tracks like Smack That, Lonelty, and Right Now (Na Na Na).
Between them, they've shaped and defined radio, nightlife, and pop culture for decades.
This newly-announced tour will see the pair performing on the same stage - for Leeds, that's the First Direct Bank Arena.
They'll perform in a unique back-and-forth set throughout the show, visiting venues right across the UK and Europe, as well as heading across to the USA and Canada.
The nostalgic gigs will feature everything from slow jams to club anthems, with a party atmosphere throughout.
Ne-Yo and Akon will perform at the First Direct Bank Arena on Thursday 30 April 2026, with tickets on sale this Friday 30 January at 10am.
There will be an artist pre-sale on Wednesday 28 January at 10am.
Nights Like This EU/UK 2026 tour dates
Fri 24 Apr – Dublin, IE – 3Arena
Mon 27 Apr – Newcastle, UK – Utilita Arena Newcastle
Tue 28 Apr – Glasgow, UK – OVO Hydro
Thu 30 Apr – Leeds, UK – First Direct Bank Arena
Fri 1 May – Manchester, UK – Co-op Live
Mon 4 May – Birmingham, UK – Utilita Arena Birmingham
The Hoot -
28th March 2023 
