'Our goal is to enable all children to see themselves in Barbie'
Barbie has been heaped with praise after launching its first-ever doll with Down's Syndrome.
Mattel, the toy manufacturer behind the iconic doll, said they have created the new Barbie to 'allow even more children to see themselves in Barbie', reports The Manc.
The legendary toy brand, which was launched way back in 1959, worked with the National Down Syndrome Society (NDSS) to make sure the doll accurately represents Down's.
The result is a Barbie with a few physical differences to the classic doll, including a new face and body shape with a shorter frame and longer torso, smaller ears, a rounder face shape, and a flat nasal bridge, plus slightly slanted almond-shaped eyes.
The beautiful new doll even has palms with one single line, a characteristic often associated with those with Down's Syndrome.
Her outfit is in yellow and blue patterns, colours associated with Down's Syndrome awareness, and she wears a pink pendant with three upwards chevrons, representing the three copies of the 21st chromosome.
The first ever Barbie with Down's Syndrome. Credit: MattelThe first ever Barbie with Down's Syndrome. Credit: Mattel
The new Barbie even wears pink ankle foot orthotics to match her outfit and her sneakers have a zip detail.
Barbie now comes in more than 175 looks, including different eye colours, hair colours and textures, body types, disabilities and fashions. There are dolls with vitiligo, dolls that use a wheelchair or a prosthetic limb, a doll with hearing aids and a doll without hair.
Lisa McKnight, executive vice president and global head of Barbie & Dolls at Mattel, said: "As the most diverse doll line on the market, Barbie plays an important role in a child’s early experiences, and we are dedicated to doing our part to counter social stigma through play.
"Our goal is to enable all children to see themselves in Barbie, while also encouraging children to play with dolls who do not look like themselves.
https://www.youtube.com/watch?v=wjw7Mi0OOVk
"Doll play outside of a child’s own lived experience can teach understanding and build a greater sense of empathy, leading to a more accepting world. We are proud to introduce a Barbie doll with Down syndrome to better reflect the world around us and further our commitment to celebrating inclusion through play."
Kandi Pickard, NDSS President and CEO, added: "It was an honour working with Barbie on the Barbie doll with Down syndrome.
"This means so much for our community, who for the first time, can play with a Barbie doll that looks like them. This Barbie serves as a reminder that we should never underestimate the power of representation. It is a huge step forward for inclusion and a moment that we are celebrating."
Aldi is currently looking for little ones to become its first-ever wooden toy tester.
With the sun showing its face more regularly now, and the temperatures heating up by the day, summer is very much on its way, and it won't be long before the mini Mancs are getting to spend more time playing outdoors than in - which is why Aldi is now on the lookout for one lucky child to become its official Wooden Toy Tester.
The supermarket retailer is calling on children across the country - including here in Yorkshire - to apply by explaining why they should be chosen and what make-believe dish they would cook up in their very own toy kitchen.
The successful winner will receive a selection of Aldi’s latest wooden toys for free to make sure they have everything they need to feel like they’re the head chef of their own garden.
All Aldi is asking in return is a short review of each of the toys, rating them on performance and fun factor to help guide the supermarket’s Buying Team on future product development.
Aldi is looking for curious kids to become its first-ever 'toy tester' / Credit: Aldi
In previous years, Aldi’s wooden toy launches have been so popular that the retailer has had to put a ‘two per shopper’ limit on purchases, so as you can imagine, this makes this adorable new job role even more in-demand.
"The nation’s love for our wooden toy range is undeniable, and our littlest shoppers are our most important critics," commented Julie Ashfield, who is the Chief Commercial Officer at Aldi UK.
"We’re excited to appoint our first ever Wooden Toy Tester, to capture their experience and find out what makes the perfect playtime set-up, guaranteeing lots of giggles and fun."
Fancy it then? For a chance to win the role of a lifetime, little hopefuls simply need to send a one-minute-long video to woodentoytester@aldi.co.uk with their name, age, location, what makes them the perfect fit for the role, and what dish they wood make in their wooden kitchen.
Applications close on 5 May, and Aldi’s Summer Wooden Toy range will be available in stores from 17 May.
Featured Image - Aldi UK
Shopping
Aldi brings its viral garlic bread-flavoured crisps back to stores across the UK
Emily Sergeant
Aldi has brought its viral garlic bread-flavoured crisps back to stores across the UK, and for a bargain price too.
The budget supermarket chain is absolutely no stranger to bringing out some weird and wonderful food concoctions, many of which have seen shoppers flocking to their nearest store - but judging by reaction on social media and their popularity over the years, it sounds like Aldi has properly knocked it out the park with this creation.
By combining two of Brits' most beloved food obsessions, garlic bread and crisps, Aldi has created the ultimate snacking combination, and they're now back on shop shelves across the UK after going viral when they were first released back in 2024.
And they'll only set you back £1.15 per sharer bag, too.
Aldi's viral garlic bread-flavoured crisps are back in UK stores / Credit: The Manc Group | Rawpixel
If you're looking to get your hands on a bag, then you can expect the crisps to be 'packed full of fin-gar-lickin’ good flavour', according to the retailer.
Shoppers are then hit with the delicious taste of smoky garlic, all while 'experiencing the hearty crunch' that's known to come with Aldi’s premium Specially Selected crinkle cut crisp style.
When the crisps were first released a few years back, a couple members of The Hoot team headed to our local Aldi store to grab a packet of the new creation - and we can confirm that they are, in fact... garlicky.
Aldi's calling them the 'perfect dinner party nibble' or the 'ultimate partner to any summer picnic', and to be honest, we couldn't agree more.
We're gonna say it... run don't walk to your nearest Aldi store.
The Hoot -
27th April 2023 
