Where have Labubu been, honey?
A viral craze has yet again struck the internet, and this time it’s a cute plush collectible toy character even causing one particular shop in Leeds to sell-out of its stock.
Who is the culprit of this shop’s constant restocking? An adorable collectable plush toy character that goes by the name of ‘Labubu‘.
In Britain it’s safe to say we are accustomed to a queue or two, but over in Manchester, this newest line which has started forming for Labubu toys outside a collectibles shop on Market Street has left us puzzled.
The queues aren’t appearing from nowhere either; social media users describe how they’ve walked past the store as early as 7:30am and seen dozens of people standing outside waiting.
If your follow-up question is, “What is a Labubu?”, don’t worry because we asked exactly the same thing before we ended up nose-deep in the world of these widely popular plush toys.
Labubu is the name of the viral plush toy created by Hong Kong-born, Netherlands-raised designer Kasing Lung, who drew inspiration from his love of fairytales to make this worldwide cuddly phenomenon.
Recognised by their bunny-like ears, large eyes and big smiles (which some people find off-putting), Labubu has become a bit of an overnight superstar and shows no signs of slowing down.
The general public aren’t the only ones all over these famous fur-balls either, as celebs and stars alike have been attaching them to their handbags and sporting them like a prized possession.
And these are some pretty big names too, everyone from global superstar Rihanna to pop princess Dua Lipa have been pictured with a variation of Labubu dangling from their handbag.
People don’t just want to buy these viral toys as they are, part of the reason people are so obsessed with Labubu is the surprise element as you’ll find thousands of unboxing videos online.
Avid TikTok users will come across plenty of unboxing style videos, where collectors predict which colour or variation of the viral toy they will get before inevitably find out for themselves.
Previous Love Island contestant, reality TV star and model Olivia Attwood has got involved in this current Labubu trend, making lots of videos on social media expressing her love towards these plush collectables.
Attwood has become an unofficial mascot for Labubu through her various videos on social media, where she either unboxes or makes reference to these ‘monsters’.
This adorable plush toy character has even made its way into the rap field with UK drill act Central Cee not only having one but five variations of Labubu.
Each Labubu falls under a category or ‘series’, Cench seems to be a fan of the ‘Have A Seat’ range with all his collectibles in a sitting position.
The series all have their own names and limited edition style characters too including ‘Wings Of Fortune’, ‘Big Into Energy’, Pop Mart even launched a collaboration with household brand Coca Cola.
Our friends over at The Manc have an excess of these cuddly-fluffy companions and are set to get even more thanks to the recent announcement of a Trafford Centre site.
Labubu toys are exclusive to Pop Mart and available in their stores nationwide including Manchester Market Street and London – but Leeds’ high street also has a contender too.
Forbidden Planet, the UK’s largest cult comic and entertainment retailer, who are working tirelessly to secure as many Labubus as they can at The Headrow site.
This Leeds vendor is constantly trying to order in more stock of these Labubu dolls which have blown up online so if you’re after one, think fast.
What do you make of the Pop Mart/Labubu craze?
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Featured Images — The Manc Group/Pop Mart
