In a first for the UK, Iceland has announced plans to introduce a special in-store discount for over-60s.
At the start of the pandemic, the supermarket led the way with its ‘Elderly Hour’ exclusive shopping periods. Iceland also offered £30 vouchers to those receiving state pension as part of a regional trial last Christmas.
Now, it's introduced a new 10% off discount for over-60s - acting in response to the spiraling cost of living crisis currently gripping the UK.
Available to use from Tuesday 24 May, there is no minimum spend required to get the saving. Rather, the only thing over-60s will have to do to receive their discount is show proof of age to their cashier if requested, reports The Manc.
Image: Wikimedia Commons
The 10% discount can be used both at Iceland and The Food Warehouse, which is part of the Iceland Foods Group.
Age UK recently revealed that three-quarters of older people in the UK (9.4 million) are worried about the rising cost of living.
In response, Iceland is launching the discount across its stores and The Food Warehouse stores in the hope that it will help the older generation cut down their weekly food bill.
The ten percent discount will be available to those over sixty every Tuesday and will apply across all products that include a range of great value meal essentials.
From fresh meats such as roast pork, rump steak, andgammon joint to £1 value frozen veg, Iceland is doing what it can to help the older generation keep costs down across its product ranges.
This also includes everyday essentials, such as Typhoo teabags, Nescafe instant coffee, biscuits and whole milk.
Image: Iceland
Also available is an array of Iceland ready meals that can be cooked straight from frozen, like chicken curry with rice, cottage pie,and vegetable lasagne.
The 10% discounts will be available in-store only and to receive the over 60s discount, shoppers simply need to show proof of age at the checkout, which could be a driving license, senior bus pass, senior railcard, or ‘Freedom Pass’.
Iceland also provides a free same-day delivery service for shoppers who spend a minimum of £20 in-store, allowing customers to pick up all their fresh and frozen favourites then choose their preferred delivery time.
Iceland will then keep their shopping chilled or frozen until it’s time to deliver it later that day.
Speaking on the new discount, Richard Walker, Managing Director at Iceland, said: “We have a long history of supporting our over 60s customers, such as when we launched ‘Elderly Hour’ at the height of the pandemic.
“The cost of living crisis has made support for these customers even more important, which is why I’m proud that we’re finding new ways to support them, including the launch of this discount. We hope it will help all those in this age category to cut costs where they can.”
Iceland is the first UK chain to make changes for shoppers based on age.
The 10% discount is the latest in a series of measures the supermarket has rolled out to help elderly customers.
Farmer Copleys, which is behind the popular Tulip Festival attraction, has spoken out after the tragic death of a dog who visited last weekend.
The family-run farm has decided to ban dogs (with the exception of service dogs) from its site, after a visitor reported that her beloved springer spaniel Bobby had died just hours after attending the Tulip Festival.
It's believed that Bobby had eaten a tulip bulb or flower, which can be deadly to dogs.
Farmer Copleys has now shared a statement about the incident, writing that the team are 'deeply saddened' by the animal's death.
They stressed that while the exact cause of his death remains unknown, they 'do not wish to take any further risks' and will no longer be permitting dogs at the Tulip Festival.
"The safety and wellbeing of all our visitors and their pets is something we take extremely seriously," Farmer Copleys wrote in a statement shared today.
Customers who are no longer able to attend since the change are welcome to get in touch with the farm directly to discuss a refund.
And assistance dogs are still welcome, but owners will need to sign a disclaimer before taking them into the Tulip Festival.
Farmer Copleys tulip festival is one of the most popular events in Yorkshire every springDogs will no longer be allowed at the Tulip Festival
Farmer Copleys wrote: "We are deeply saddened by the recent incident involving a visitor’s dog following a visit to our Tulip Festival, and our thoughts remain with the owner at this difficult time.
"We must stress while the exact cause of this incident remains unknown, many flowers and plants in outdoor environments can pose risks to dogs if ingested, particularly the bulb, and we do not wish to take any further risk.
"The safety and wellbeing of all our visitors and their pets is something we take extremely seriously. As a precautionary measure, we have made the difficult decision to no longer permit dogs at our Tulip Festival for the remainder of the season.
"In addition, this has further reinforced our decision to close the pick your own area for the remainder of the festival.
"We understand this may be disappointing for some visitors. Any customers who have booked and are now unable to attend due to this change are welcome to contact us regarding a refund at info@farmercopleys.co.uk.
"We are undertaking a full investigation and make a decision on 2027’s season in due course."
Posh bakery chain Gail’s is finally coming to Yorkshire
Daisy Jackson
Gail's has finally set its sights on Yorkshire for the first time, with a new bakery set to open this year.
It's one of the UK's most famous bakeries, launching in London in the early 1990s to supply restaurants, before opening its first retail site and cafe in Hampstead in 2005.
Gail's founders set out on a mission to bake bread as it used to be baked: by hand, using quality ingredients and time-worn artisanal methods.
While Gail's has expanded aggressively into the north, opening around a dozen bakeries in Greater Manchester and its surrounds, it hasn't made the journey across to Yorkshire just yet.
All that looks set to change, with job ads now listed for roles within a brand-new Yorkshire branch of Gail's.
Based on the job advert, Gail's is heading straight to the spa town of Harrogate - which is a fairly predictable move.
It looks like Gail's is heading for HarrogateGail's will make its Yorkshire debut
It had previously been reported that Gail's would be going to Knaresborough, but the job posting appears to hint that Harrogate will be the first Yorkshire location.
When it does open, you'll find loaf choices including classic white and brown sourdough, Gail’s ‘wasteless’ loaves (made using a specially-created recipe designed to incorporate unsold bread crumbs), alongside seeded varieties, baguettes and batons.
Must-tries include Gail’s famous cinnamon buns, still-warm cheese and ham croissants, chocolate chip cookies, and – given the weather we’re having this week – iced coffees, all day long preferably please.
But given the number of fantastic local bakeries all over Yorkshire, the question is, does anyone want Gail's?
Georgina Pellant -
20th May 2022 
