The messaging has been labelled by some critics as "discriminatory".
Amsterdam has launched a new tourism campaign, and it's urging young British men who are looking for a "messy night" to reconsider, reports The Manc.
In fact, it basically just tells them to "stay away" from the Dutch city.
The capital city of the Netherlands always has, and still continues to be, a popular tourist destination for travelling Brits, and has developed a reputation as being a go-to spot for stag and hen parties thanks to its nightlife scene and... other activities.
But now, it seems the city's Council are keen to ditch this image with a series of new measures.
It comes amid continuous complaints by residents over the noise, drunkenness, and misbehaviour of tourists revelling in the city's nightlife, and is part on the Council's ongoing mission to improve Amsterdam's reputation.
The new measures most-notably include an online initiative aimed at young men aged 18 to 35, which involves a series of targeted warning videos.
Amsterdam urges young British men to 'stay away' in new tourism campaign / Credit: Wikimedia Commons
The videos feature footage of men being arrested in Amsterdam streets, having their fingerprints and mugshots taken, and subsequently being locked inside police cells overnight - before warning them that they face hefty fines and "fewer prospects" if they "misbehave and cause nuisance" that leads to a criminal record.
Amsterdam's Deputy Mayor Sofyan Mbarki said: "Visitors will remain welcome but not if they misbehave and cause nuisance. As a city, we are saying: we'd rather not have this, so stay away."
The videos will be triggered when people in Britain enter specific terms into search engines.
Some of search terms that could see Brits hit with these Council-developed warning videos include "cheap hotel Amsterdam", "stag party Amsterdam", and "pub crawl Amsterdam".
The campaign - which has already been blasted by some critics for being "discriminatory" - is to initially launch in Britain but will be rolled out to other countries in due course if deemed successful, and joins other proposed measures announced by the Council last month to reduce "nuisance and crime".
In a bid to make the Red Light District "less menacing" at night following complaints about mass tourism, alcohol and drug abuse, and street dealers, these proposed measures include smoking cannabis in the street, and earlier weekend closing times for bars, clubs, and sex work establishments.
A £1.6m grant has been given by the government to Leeds City Council to help tackle rough sleeping.
The funding has been allocated to Leeds City Council as part of the Government’s national Rough Sleeping Programme.
The overall target is to help rough sleepovers off the streets by Christmas through providing safe accommodation.
The council have said that voluntary organisations and charities will be able to help them reach this target.
The council report said: "This funding will be used for immediate interventions to ensure all those rough sleeping have an offer of accommodation by Christmas and support longer term sustainment of accommodation.
“The initial target is to provide a suitable offer of accommodation for everyone who is rough sleeping by Christmas 2026.
“Providing a path into supported accommodation and independent living is the key objective and sustaining this independent living with, where necessary, ongoing support to prevent any return to rough sleeping and homelessness.”
The government announcement spoke of the scheme: "The programme is intended to support people experiencing rough sleeping.
"People experiencing rough sleeping may have differing entitlements to housing and support depending on their individual circumstances, including their immigration status and eligibility for public funds."
The funding is intended to help provide immediate support for people currently sleeping on the streets, while also helping them access longer-term accommodation and the support needed to maintain independent living.
By working with local charities and voluntary organisations, the council hopes to ensure people are not only offered a place to stay but are also given the help they need to avoid returning to the streets.
M&S launches massive recruitment drive in Leeds with hundreds of jobs available
Emily Sergeant
M&S has launched a massive recruitment drive across Yorkshire.
With the festive season fast approaching, and most British stores having already unveiled their Christmas ranges for 2026, one of the country’s largest brands has launched a massive UK-wide seasonal recruitment drives to gear up for what is always one of the busiest times of the year for the retail industry.
M&S has announced it will recruit for plenty of new colleagues across the UK.
As mentioned Christmas is one of the busiest moments of the year for M&S, and seasonal colleagues play a ‘vital’ part in delivering that.
Image: Supplied
New recruits will be tasked with helping M&S deliver a ‘brilliant’ service for customers.
Stores with vacancies span the whole of Leeds - including city centre, Moortown, Crown Point, White Rose Shopping Centre and Pudsey.
M&S says the roles are ‘fast-moving and hands-on’, with colleagues required to work together to make sure customers still get the very best of M&S, even at its busiest.
The roles will pay £13.41 per hour, with successful applicants receiving the training, tools and support needed to get up to speed quickly.
“We can’t wait to welcome over 300 new colleagues to our store teams here in Greater Manchester,” commented Zeba Khan, who is the Regional Manager at M&S.
“As we get ready for our busiest time of year, it’s a great opportunity to join us and help bring a magical M&S Christmas to our customers.
“We have a range of opportunities available, whether joining our city centre flagship or our fresh market-style foodhalls. We’re looking for colleagues who are passionate about delivering great customer service and being part of a team.”
Fancy it then? Applications are now open, and you can find out more and apply on the M&S Christmas careers page here.
The Hoot -
30th March 2023 
