The Leeds takeaway owner has received backlash for the comments made on Mother's Day where the business uses an offensive Madeline McCann for Mother's Day.
The Otley Burger Company posted a photograph of Kate McCann with missing daughter Madeline in the background, adding a text overlay which read: "With burgers this good, you'll leave your kids at home. What's the worst that could happen? Happy Mother's Day to all the mums out there".
Adding the Otley Burger Company logo to the meme, the post itself was met with considerable outrage.
The post has since been deleted on Facebook but remains on Instagram.
The Mother's Day post. / Image: The Otley Burger Company
LeedsLive reported that the now-deleted Facebook post was filled with comments calling for the burger-joint to be shut down as a result and is even receiving death threats as a result of the post.
In an interview with LeedsLive, the takeaway owner says: “I get death threats, I got one this morning" which read "I hope someone firebombs your gaffe”.
On Instagram, arguments have broken out about the post with some suggesting the meme-style advertisement was uncalled for: "Let’s start a PR stunt using someone else’s dead daughter. [You're] just a greasy burger flipper stay in your lane".
Other said: "Madeline McCann and her mum in this post ? Seems a bit sick and in very poor taste" to which the Otley Burger Company, clearly unphased, replied "only thing sick here is our photoshopping skillz".
To the comment "Let’s hope you don’t lose a child, awful, insensitive post" the controversial burger company replied "I wouldn’t leave mine in hotel rooms soo".
The burger company is known for its inappropriate adverts. / Image: The Otley Burger Company
However, the post has also attracted attention from others praising the controversial burger company for their humour.
"Otley Burger Company, keeping the woke community away! Yesssss!!!" said one, whilst others reminded the world that this isn't the first time the Otley Burger Company have posted inappropriate so-called jokes on special occasions.
Last year, the company shared an image of Karen Matthews, a women who pretended her daughter had been abducted whilst on Father's Day, the page shared a promotional image with Jimmy Savile and Yorkshire Ripper Peter Sutcliffe.
Richard McCann, who lost his mother Wilma McCann after she was murdered by Sutcliffe condemned the advert stating “Why on earth would anyone think it was appropriate to use images of Sutcliffe, Savile and West on a Father’s Day advert for his burger company is beyond me [...] Otley Burger Company, shame on you”.
The takeaway's response. / Image: The Otley Burger Company
This year the post has hit newspaper headlines this year but has been met by an unphased owner, who shared a meme of Will Smith slapping Chris Rock, replacing the actors with the words "offended keyboard warriors with cats as profile pictures" and the Otley Burger Company logo.
The follow-up comment by the takeaway company has been met with similarly bizarre comments like "If you have any out of date stuff we could throw them at all the snow flakes and laugh at them. Keep up the good work".
The Otley Burger Company was banned in 2021 from accessing their Facebook as a result but are still continuing to post on the account.
Feature Image- The Otley Burger Company
Trending
‘Ugly, run-down’ and ‘untidy’ – Leeds named UK’s tenth best big city
Britain's 20 biggest cities have been ranked, and Leeds has done pretty well.
Although, you wouldn't be able to tell judging by the overwhelmingly lacklustre description we've been given.
The listing comes from The Telegraph and ranks Britain's 20 biggest cities from worst to best, taking into account visitor appeal and where offers most to tourists.
Leeds comes in at a very respectable number 10, however judging from what they've said about our city you'd think we were much, much lower.
Kicking things off, the description reads: "There’s an untidy quality to Leeds, borne of a patchwork of periods in its built environment and the fact that a lot of regeneration is underway (cranes rise at every corner)."
Image: Unsplash
Yep, not off to a good start but it's only down hill from there as Leeds is then said to have a 'certain shapelessness'.
But perhaps the worst part is yet to come: "There are some ugly, run-down streets very close to the centre, and while the Headrow and other high streets have a fair number of shops, there’s no real boulevard or grand square.
"The most atmospheric spaces are Queens Arcade and perpendicular Cross Arcade, and Thornton’s Arcade; Grand Arcade is also Victorian but looks and feels less uplifting."
By the end it starts to get slightly more positive, emphases on 'slightly': "Leeds’ strongest points might be its small size and its north-central location; it’s easy to walk everywhere inside the city, and a short ride away are Ilkley, Skipton and the Dales."
Our visitor appeal gained a 6.5/10, beating Cardiff, Sheffield, Brighton and Nottingham.
Taking the top spot was Liverpool followed by Edinburgh, Belfast and Glasgow. Read the full ranking here.
The Boots recycling scheme where you can get £5 off every shop
Thomas Melia
UK high street retailer and healthcare shop Boots has launched an innovative recycling scheme that entitles customers to £5 off their future shopping trips.
If you're still struggling to come up with a New Year's resolution, why not try a spot of recycling and earn some money off your next cosmetics shop while you're at it?
Started in 2020, the Boots Recycling Scheme allows Advantage Card holders the opportunity to get money while also being more conscious about how we recycle our used health and beauty products.
Their third party app Recycle at Boots uses a Scan2Recycle system where users can upload items from various beauty brands by taking a picture of the empty packaging before identifying its form.
This scheme takes items that can't usually be recycled at home such as lotion pumps, toothpaste tubes, lipstick, mascaras, travel minis, make-up palettes and more.
Images: Publicity pictures (supplied)
Once you have five items approved, head over to your nearest participating Boots store, drop off your empties and scan the QR code on the deposit box.
After you've followed all these steps, a voucher will appear entitling you to 500 Advantage Points when you spend £10 in-store, and not only do you have £5 worth of points with your name on it, you're also an eco-warrior.
There's even a dedicated section of the app to recycling empty medicine and vitamin blister packs which gives customers 100 Advantage Points, when you spend £5 in-store - This is brill.
Items dropped into these deposit boxes are taken to MyGroup, a recycling and waste management service which works around the clock to help divert waste from landfill.
These empties will be washed and traditionally recycled into a material called MyBoard, a construction board material most similar to plywood with lots of different uses.
Nearest Boots locations in Manchester running the Recycle at Boots scheme:
Leeds Trinity - 1 Bond Street, LS1 5EY
Leeds Kirkstall - Savins Mill Way, LS5 3RP
White Rose Shopping Centre - Lower Level, Leeds, LS11 8LL
Thorpe Park - Unit 3 The Springs, LS15 8GG
Birstall Retail Park - Batley, West Yorkshire, WF7417 9DT
If you're up for getting money off your next Boots splurge while also helping recycle cosmetics containers and more, you can download the Recycle at Boots app and find your nearest HERE.
The Hoot -
29th March 2022 
