Mark Zuckerberg has claimed that Instagram's new text-based app and Twitter reskin, Threads, gained over 10 million new users in the first seven hours after it went live. Who knows how many it's on now?
The Meta chairman and CEO responsible for Facebook, Instagram, the Metaverse and now Threads, says that the new Twitter-like social media app which debuted on Wednesday, 6 July, racked up 5m new accounts in just a few hours after launch before doubling its user base after a total of seven hours. And yes, we are among them.
Moreover, given that Threads accounts can be created directly through existing Instagram profiles and essentially serve as text companions to Meta's popular image-based, it could potentially rise to around 2 billion from those users alone.
Created simply with the press of a button on IG, Threads ports over all your profile's existing details and followers whilst allowing users to carry out "real-time updates and public conversations" in a new. Well, we say 'new, it's basically just Twitter a new logo.
As for the old bird app, it's fair to say Twitter's user base, audience and all-round service have been pretty up and down of late. Let's be honest, pretty much ever since Elon Musk bought it in October 2022.
From controversies surrounding freedom of speech, getting rid of verification on numerous accounts and the whole 'Twitter blue' subscription thing — not to mention most recently limiting how posts people can see in a day — the billionaire kind of just made what was a very simple app into a bit of a convoluted mess.
The platform was never perfect, far from it, and certainly needed improving when it came to things like online abuse, misinformation and so on, but with this new, stripped-back and yet already familiar alternative now on offer, it looks like millions are already making the switch over.
Not only does Threads allow you to like, reply, repost and pretty much do everything else Twitter already did and more, including sharing videos up to five minutes in length and making use of 500 characters, but it also looks to have started off on the right foot:
As for Zuckerberg himself, the 39-year-old kicked things off by posting, "Let’s do this. Welcome to Threads", along with a fire emoji and adding "It'll take some time, but I think there should be a public conversations app with 1 billion+ people on it."
'Zuck' went on to say that he believes "Twitter has had the opportunity to do this but hasn't nailed it" and that, hopefully, his team will — the only difference is he didn't have to pay £38.1bn to put his company's name on it as Musk did.
While Threads is currently unavailable in the EU as it is yet to be fully reviewed by the union's privacy and data protection regulator, it has already rolled out in over 100 different countries including the UK, US, Ireland and Australia.
Zuckerberg also insisted that this is merely an "initial version" of the app and Meta will continue developing the platform and are keen to keep "actively listening to feedback" from an already growing community already growing on there.
The question is, will Threads turn out to be the 'Twitter killer' that it's being hyped up as, just another app for you to download or will the bubble eventually burst? The numbers so far seem to suggest that won't be happening any time soon.
Featured Image — The Hoot (via Threads)/Wikimedia Commons
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Two giant balloon dog sculptures by acclaimed international artist have landed in Leeds
A special Pride activation featuring internationally acclaimed contemporary artist Whatshisname has popped up in Leeds.
Marking 20 years of Leeds Pride and 10 years of Victoria Leeds, the exhibition called ‘Two milestones, One Pop of Pride’ is bringing a playful public art experience to the city.
The exhibition, curated by Castle Fine Art located in the Victoria Quarter, features a collection of artworks and oversized sculptures by the artist, whose distinctive creations have earned a global following.
The striking centrepiece of the activation is two of Whatshisname's iconic POPek Balloon Dog sculptures, one is positioned on the central mosaic in Victoria Quarter and the other outside John Lewis in Victoria Gate.
Image: The Hoot Leeds
Victoria Leeds centre director, Jo Coburn, said: "This year presents a unique opportunity to celebrate two important milestones for Leeds. As we mark 10 years of Victoria Leeds and 20 years of Leeds Pride, we wanted to create something memorable that reflects the city's creativity, inclusivity and vibrant cultural scene. Whatshisname's work perfectly captures a sense of joy, individuality and self-expression, making it an ideal way to celebrate Pride with our visitors."
Artist, Whatshisname, said: "Bringing the POPek balloon dogs to such a vibrant and culturally rich city as Leeds is an absolute thrill for me. It’s hard to believe it’s been a decade since these playful, cheeky characters first came to life. Over the years, they’ve travelled the world, sparking smiles wherever they go.
“I can’t wait for the people of Leeds to interact with them, feel that sense of nostalgia and humour, and join us in the Victoria Leeds and Leeds Pride celebrations!"
The Whatshisname exhibition will be on display at Victoria Leeds until Monday 27 July.
10 of the best graduation deals in Leeds this celebration season
Clementine Hall
You’ve spent over three years studying and now it’s time to say celebrate so we’ve rounded up some of the best places in Leeds for you to do so.
Those all-nighters in the library are now a distant memory.
It’s time to celebrate all the hard work you’ve put in over the years and what better way to spend it than eating delicious food and raising a toast to yourself.Â
Whether you’re celebrating with family, friends or a loved one. We’ve sorted you some of the best deals on offer, from free glasses of beer Prosecco, to 2 for 1 cocktails and discounted set menus.Â
Tattu
29 E Parade, LS1 5PS
Images: The Manc Group
The ‘Power of Wisdom’ set menus are available for £37.50 for lunch and £45.50 for dinner, with graduates receiving an ‘Elixir of Life cocktail’, or a complimentary glass of Prosecco.
Enjoy three courses with a glass of Prosecco on arrival for £55; you can even upgrade to the proper stuff and pay an extra tenner for Moët & Chandon Champagne for each person.
Fancy Italian? Freshly crowned graduates dining from the special set menu can enjoy a bonus Bellini to toast their success.
Flight Club
1-2 S Parade, LS1 5QL
Image: The Hoot Leeds
As a congratulations to the city’s graduating students, Flight Club has lined up a treat for the class of 2026. Any guest with a valid student ID or graduation certificate can raise a toast to the celebrations with a complimentary bottle of prosecco for the group when they book a game of Social Darts.
CrowdedHouse
Level 5 & 6, Trinity Centre, 70 Boar Ln, LS1 6HW
Images: The Hoot Leeds
Enjoy your celebrations whilst taking in jaw dropping panoramic views of the city at Leeds' newest rooftop hangout. Their set menu offering two courses for £26 or three courses for £30 is not one to be missed.
Book a table at one of Leeds' most celebrated restaurants and enjoy a free glass of prosecco as a cheers to you. Available until Sunday 16 July and you must mention graduation when booking.
Uyare
Victoria Gate 3rd Floor, Rooftop, George St, LS2 7AU
Image: The Hoot Leeds
As a graduate, you can enjoy 15% off your bill when you book with the code 'GRADUATESOF26'. Plus, you'll receive a complimentary glass of prosecco to toast the occasion.
Banksia
2 Lower Briggate, LS1 4AE
Images: The Hoot Leeds
At this Mediterranean-inspired restaurant, graduates will eat for free - now that is an offer. Enjoy the special graduate set menu priced at £39 for three courses, with graduates eating for free with two paying customers.
Enjoy Blackhouse Gastrobar's fabulous steaks and seasonal dishes with a free glass of prosecco for every graduate, plus if you're a table of six you'll get an entire bottle on the house. We'll cheers to that.
Danny Jones -
6th July 2023 
